Standard Life Investments case study

Keeping the wheels in motion: diversification drives steady returns

Published by : Standard Life Investments

Nearly a decade ago, Warren Buffet's right-hand man, Charlie Munger, remarked that ‘in our lifetime, the idea of "efficient frontier" will go the way of the dodo bird.' That hasn't happened, and holding a well-diversified portfolio remains as important as ever - particularly as valuations in many sectors inch precariously higher. As the old saying goes, ‘the only free lunch in investing is diversification.'

Published:11 December 2017

Business Area: Multi Asset

Type: Portable Document Format (.pdf)


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